Eric LaPerle, Jans Expert
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Eric LaPerle Mountain Biking

Eric LaPerle

Store Manager, White Pine Touring

Rumford, ME

Been in Industry since:

Been at Jans/WPT since:

Days a year:
• Skiing – 60
• Biking – 100

Bragging Rights:
• National Certified USSA alpine coach, 18 years
• Professional Ski Instructor Association (PSIA) certified, 10 years

Eric LaPerle started ski racing back East and went on to coach while in college. When he took his national exams to become accredited, Eric was recruited by the Director of the Park City Ski Team. There he had the opportunity to work with kids who were ready to move up to the national team. When Eric retired from coaching, he reached out to White Pine Touring since he had worked for the store in the summers. Now the manager, Eric says, “the staff is outstanding – some of the best people that I’ve ever worked with.” That’s pretty high praise coming from someone who had the chance to coach some of the highest level athletes in ski racing.


“There’s no question that Eric has expertise in all the products that White Pine sells. He does the sports and studies the gear. He can tell you about things that haven’t even been released yet. I think what I really like about him is that he really cares about our customers. He’s honest and won’t let a customer walk out of the store with the wrong thing. You’re not going to hear Eric brag about how much he rides or skis, but he’s out there every day before or after work – cross country skiing in the winter and biking in the summer. He puts in a lot of miles and when you do something that much, you get really good at it.”

Jans Expert Logan Jones

Logan Jones
Manager, White Pine Nordic Center