Patagonia was built on the minimalist approach to life favored by rock climbers and surfers, and its products are designed with simplicity and utility in mind. Since its launch, Patagonia has evolved its offerings from just a handful of climbing tools to an expansive range of apparel and gear made to meet the demands of skiing, fly fishing, mountain biking, trail running, and more. No matter the activity, each Patagonia product is carefully crafted to meet high standards of functionality, repairability, and durability, in an effort to reduce the need for “new.” The brand is an industry leader in sustainable outdoor gear and apparel. Here at Jans, we know, from firsthand experience, that Patagonia goods last a lifetime (or two), which is why the brand continues to play an important role in our offerings, season after season.